App for accessible events
When large Swedish arenas like Ullevi or Globen invest in accessibility, it is often about the physical; ramps, seating, elevators, evacuation and orientation. But in order for more people to be able to take part in concerts and sporting events, all parts need to be inclusive.
Large premises with many visitors provide a special experience on site, but can also create challenges. People who have difficulty seeing, hearing or understanding what happens on a stage or arena may need the support of various digital services. An example of this is an award-winning app that Gothenburg City's event and arena company Got Event has developed.
Got Event runs Ullevi, Gamla Ullevi and Scandinavium, among other arenas. The app offers visitors:
- induction loop for hard of hearing users
- sign language interpretation for deaf users
- audio description for visually impaired users
In addition, the app contains information about the events and information about how the visitor can find them. The app has been awarded the Innovation Award in the Global Destination Sustainability Index and has been one of the winners of the Swedish National Post and Telecom Agency's Innovation Competition, both in 2017.
Gothenburg's vision is an equal city and the app is part of our mission to create magical moments for everyone. The features of the app can really enhance the event experience for many users, says Lotta Nibell, CEO of Got Event.
Using digital services to offer increased accessibility is becoming more and more common. Theaters, opera scenes, cinemas and museums often offer different types of apps to create better experiences for different audiences.
It is gratifying that more and more people are getting the opportunity for active leisure on equal terms with others, says Susanna Laurin, Chief Research and Innovation Officer at Funka. In the next step, we hope for some kind of standardisation to make it easier for the users - and of course for anyone who wants to develop this kind of support.
Apps that increase accessibility not only mean that more people have the opportunity to visit different events. When they work at their best, they also mean that people who otherwise have to use special seats or parts of the arena can now sit anywhere they want. It creates a freedom and sense of empowerment that many people with disabilities appreciate.
About Got Event:
Got Event is Gothenburg City's arena and event company. In 2019, 388 events were held that attracted nearly 1.6 million visitors to the city's arenas.