Program and slides

To find the speaker presentations from Funka Accessibility Days 2016, expand the text next to each speaker or view the detailed program.

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Day 1, Wednesday April 13

08.30 - 09.30

Welcome to register and have a cup of coffee before the conference

09.30 - 09.45 General Track

Conference opening by moderators

Matt May and
Karin Forsell

Matt May. Photo

Matt May is Adobe’s accessibility evangelist. As senior program manager for accessibility, his work includes leading an engineering team working on accessibility across Adobe’s product line, as well as advocating principles of accessibility and universal design to the public at large.

Karin Forsell. Photo

Karin Forsell, journalist working with accessibility and customer relations at the Swedish public service broadcaster. She is former Funka staff and still occasionally performs training on Funka's behalf on accessible writing and how to treat people with disabilities.

09.45 - 10.15 General Track

Web Accessibility from a Swedish Perspective

Malin Wahlquist

What is the future in digital accessibility in Sweden? The Swedish Post
and Telecom Authority (PTS) is aiming to implement the disability policies
of the Swedish government and is also responsible for the Swedish web
accessibility guidelines. In addition the authority supports developing
projects and runs innovation contests in the field. What may we envision
in policy work, legislation and standards?

Malin Wahlquist. Photo

Malin Wahlquist is a case worker in the division of inclusive IT and telecom at PTS. For many years she has been committed to the field of inclusion and she has run several important projects, not least projects about pay services and accessible cinemas.

10.15 - 10.45 General Track

Universal design is needed to succeed in digitalisation

Charlotte Elise Thuesen

Norway is investing heavily in digitalisation to facilitate everyday life for the citizens. But to be successful, e-services need to be accessible for all. The Norwegian government aims to provide the foundation for a user-oriented, efficient and flexible administration where the needs of the users are the starting point.

Charlotte Elise Thuesen. Photo

Charlotte Elise Thuesen is a lawyer at the Ministry of Local Government and Modernisation in Norway. She is among other things working with the administration of the Discrimination and Accessibility Act.

10.45 - 11.30 General Track

To monitor and measure web accessibility

Susanna Laurin

Funka has developed recommendations on how to monitor up coming EU regulations on web accessibility in all Member States on behlaf of the European Commission. How will this control mechanism work and what does it mean to our clients in different countries?

Susanna Laurin. Photo

Susanna Laurin is the CEO of Funka and a member of the board of the International Association of Accessibility Professionals, IAAP. She is active in a number of standardisation committees; among others, she worked on the EN 301549.

11.30 - 12.30

Lunch is served on the ground floor

12.30 - 13.10 Content Track

Storytelling in Design

Anna Dahlström

As the number of devices we use on a daily basis grows, our ability to control how a user arrives at and navigates the experiences we design is fading. This presentation will look at the principles behind storytelling in design and how they can be translated onto a multi-device landscape to help us create better interfaces for the users.

Anna Dahlström. Photo

Anna Dahlström is a UX designer and the founder of She has worked on a large variety of brands and projects, from websites and apps to TV UIs. Anna is a regular speaker and instructor for the educational company General Assembly and she is currently writing a book about Storytelling in Design.

12.30 - 13.10 Technical Track

Case Handelsbanken: The art of developing for the future

Nicklas Sigurdh and
Said Ebrahimi

Creating new customer interfaces in the banking world is usually a long process. That is why they must be robust enough to last over time. When Handelsbanken began to work on a new internet service, the goal was therefore to take advantage of HTML5, script and WAI-ARIA to make the service both future-proof and accessible. Being a pioneer means, however, challenges and a need for testing.

Nicklas Sigurdh. Photo

Nicklas Sigurdh is Tech Lead for client development at Handelsbanken. During the years, he has had different roles and responsibilities within development and ICT management.

Said Ebrahimi is internal test consultant at Handelsbanken. Previously, he has been testing telecom, medical technology and financial instruments.

13.15 - 14.00 Content Track

10 truths about your users

Hampus Sethfors

The key to understanding if your website works, is to understand the users. One way to accomplish this is to look at statistics. Hampus has during the past year delved into the statistics of a large number of websites to try and see the users behind the numbers. In this presentation, he shows 10 truths you probably did not know.

Hampus Sethfors. Photo

Hampus Sethfors is an accessibility expert at Funka. He educates, conducts user testing and audits. He came to Funka by way of winning a hackathon competition where his team developed an app for persons with cognitive disabilities.

13.15 - 14.00 Technical Track

ARIA Design pattern, when UX meets accessibility

Aurelien Levy

When websites and apps are getting more and more complex interfaces, ARIA is really helpful to make them accessible. But from the user perspective, being technically accessible is not enough. The interfaces also have to be predictable and usable. That is why we need ARIA design pattern, but what is it exactly, and what are the benefits for users?

Aurelien Levy. Photo

Aurelien Levy is COO of Temesis, a French company working on digital accessibility. He works as a consultant and he is one of the main authors of the French government’s accessibility guidelines RGAA. He is actively involved in various events and projects promoting accessibility such as Openweb and the Parisweb conference.

14.00 - 14.15

Coffee break, on both floors

14.15 - 14.55 Content Track

Accessible UX: beyond the checklists

Whitney Quesenbery

What is the relationship between usability problems and accessibility barriers? Accessible UX adds usability to accessibility guidelines. Usability testing can show you what works and how to create a great experience for people with disabilities. We will explore the challenge of defining issues that come up in usability testing with people with disabilities.

Whitney Quesenbery. Photo

Whitney Quesenbery runs the Center for Civic Design, where they work with election officials on usability and design of ballots and other election materials. Before she was seduced by a little beige computer into UX research, Whitney was a theatrical lighting designer on and off Broadway, learning about storytelling from some of the masters.

14.15 - 14.55 Technical Track

When the standard is not enough – what do you do?

Anders Beinhoff,
Carl Ericsson and
Henrik Juhlin

Technical accessibility is largely about complying with standards. But there are elements of the standards that users can not handle, even when they are implemented properly. This presentation shows how Funka works with ARIA, HTML5 and CSS. How we use the well working parts of the standards and test with end users to develop solutions that work in reality.

Anders Beinhoff. Photo

Anders Beinhoff, project manager, Carl Eriksson, developer and Henrik Juhlin, developer, all work at Funka’s development department. Along with the rest of the team, they have created a huge amount of accessible solutions and have overcome numerous technical challenges.

Carl Ericsson. Photo

Henrik Juhlin. Photo

15.00 - 15.30 General Track

Accessibility is Kinda Like...

Jim Tobias

Accessibility is, just like public health or environmentalism, an issue where politics, technology, and market forces interact to create a common good. Can nutrition labeling tell us about how to communicate about accessibility? Can inaccessible products be compared with industrial pollution? By learning from other issues we can find new ways to improve and make a change.

Jim Tobias. Photo

Jim Tobias is the Principal of Inclusive technologies, a consultancy on accessibility. He has more than 25 years of experience in the field, as Technician, as Rehabilitation Engineer and as In-house Expert on disability issues at Bell Labs and later Bellcore. Jim is active in RESNA, the Access Board and the IVR Accessibility Forum.

15.30 - 16.00 General Track


Following tradition, we offer a surprise after the first day’s seminars. As usual, we dare to promise that it will be a first time for everyone!

16.00 - 18.00 General Track

Networking and exhibition

Welcome to our exhibition with stands where you can try different assistive technologies, talk to end users or ask our experts everything you want to know about accessibility. Or, you can just enjoy the view and relax with sparkling wine and canapés while networking with other participants.

Day 2, Thursday April 14

08.00 - 08.30

Welcome to register and have a cup of coffee before the conference

08.30 - 09.15 General Track

What can we learn from the United States?

Lainey Feingold

The United States has a tangle of laws and regulations impacting digital access. Accessibility is perceived as a civic right. How can the U.S. legal system best make the digital world usable by and accessible to everyone?

Lainey Feingold. Photo

Lainey Feingold is a United States disability rights lawyer. She has worked with the blind community on technology and information access issues for twenty years. She is internationally recognized for negotiating landmark accessibility agreements using a method known as Structured Negotiation.

09.15 - 09.45 General Track

G3ict:The Global Initiative for Inclusive ICTs

Francesca Cesa Bianchi

This advocacy initiative focusing on the UN convention for persons with disabilities is mostly known for its world wide accessibility reports and statistics. But the organisation is also very active in helping to implement accessibility policies among emerging economies and the developing world. Learn more about accessibility work far away from your comfort zone!

Francesca Cesa Bianchi. Photo

Francesca Cesa Bianchi is the Vice President for Institutional Relations at G3ict. She has an in-depth experience of digital inclusion issues for persons with disabilities. Francesca is a Fellow of the United Nations Institute for Training and Research (UNITAR) and she has previously served as a freelance writer for CNN.

09.45 - 10.00

Coffee break on the ground floor

10.00 - 10.40 General Track

Accessibility in practice

Stig Andersson

The National Agency for Special Needs Education and Schools in Sweden, SPSM, aims for children, young people and adults, regardless of ability, to have the potential to achieve the objectives of their training. Thus, the demands on accessibility are high. This presentation tells us how methodological work can help to achieve accessibility in areas that might not seem self-evident.

Stig Andersson. Photo

Stig Andersson is coordinator of digital pedagogical material at SPSM. He is working with digital development and accessibility in learning environments on various levels. Stig is happy to cooperate with publishers and join networks and working groups that among other things produce guidelines for accessibility.

10.45 - 11.30 Content Track

How can smart technology help if you loose your home?

Stefan Johansson,
Lena Murray and
Nicolas Fierro

Could a smart watch change your life? Could it change how a whole operation works? Funka has lead a project to see how technology can help homeless persons now on their way towards their own home. New technology creates new solutions!

Stefan Johansson. Photo

Stefan Johansson is Funka’s ideologist and one of its accessibility experts. He is right now a part time industry Phd at the Royal Technical University in Stockholm, researching cognitive accessibility.

Lena Murray. Photo

Lena Murray from the social department of Stockholm has been actively promoting the project.

Nicolas Fierro. Photo

Nicolas Fierro is one of the project participants. He uses several different apps and assistive technology to make life easier.

10.45 - 11.30 Technical Track

Rise of the machines: new tools do help

Chris Heilmann

The biggest problems with accessibility do not happen during the development of websites, but in the maintenance and update cycles. It is hard to write content, find images and produce videos in a way that is accessible for all. Machine learning and artificial intelligence can help in creating accessible content and provide tools to avoid accessibility problems.

Chris Heilmann. Photo

Chris Heilmann is working as a Program Manager for Developer Outreach by the Microsoft Edge team. He has dedicated a lot of his time making the web better, working for Yahoo and Mozilla. Chris is a popular speaker who has written several books. 

11.30 - 12.30

Lunch is served on the ground floor

12.30 - 13.10 Content Track

Design and inclusive UX

Denis Boudreau

People with disabilities are the Web’s largest minority group, yet not much is done to accommodate their needs in design and interaction. This session will look at current design trends, and provide actionable insights that will not only help you design experiences that emotionally resonate and are beautifully engaging, but also are delightfully accessible.

Denis Boudreau. Photo

Denis Boudreau is a senior Web Accessibility consultant and strategist working for Deque Systems. He is an invited expert of the World Wide Web Consortium, W3C, in various working groups. He has been advocating social inclusion on the Web for over 15 years and has been running the annual a11yMTL conference in Montreal, Canada.

12.30 - 13.10 Technical Track

Make it, shake it, break it

Léonie Watson

A look at old, new, existing and emerging technologies that can change the way we design and build interfaces. This talk will take a lightening look at SVG, FlexBox, the Vibration API and CSS Speech, with code examples and demos to illustrate useful techniques and ideas.

Léonie Watson. Photo

Léonie Watson is an accessibility engineer with The Paciello Group. She is co-chair of the W3C Web Platform Working Group, and an active member of the ARIA and SVG working groups. Léonie has written for and Smashing magazine, and she regularly blogs on

13.15 - 14.00 Content Track

Accessibility 2.0: Internal systems

Andreas Cederbom

Many organisations have invested heavily in developing accessible external websites. But few have worked with their internal systems, despite the fact that the risk of discriminating users is often higher there. Bad performing internal systems cost society large sums every year. This presentation looks inside and points to possible ways of handling impossible situations.

Andreas Cederbom. Photo

Andreas Cederbom is head of Analysis of Funka. He is specialised in WCAG and other regulations on accessibility and also an expert in various types of assistive technology. He is responsible for the methods and indicators that make up Funka’s core business.

13.15 - 14.00 Technical Track

An insight into WCAG: Accessing the future

Joshue O Connor

A lot of work is going on in the WCAG working group, learn about its updated suite of techniques and its new task forces. Research is done to meet changing user needs in order to effectively address the mobile space, the needs of users with low vision, and people with cognitive impairments for today and tomorrow.

Joshue O Connor. Photo

Joshue O Connor is the CEO of the accessible UX consultancy He is an experienced technology consultant and is seasoned in accessible web, mobile and application development. Joshue is a published author and current co-chair of the WCAG working group. 

14.00 - 14.15

Coffee break on the ground floor

14.15 - 14.55 General Track

Death to bullshit

Brad Frost

We are bombarded by more information than ever before. With the rise of all this information comes a rise of the amount of bullshit we’re exposed to. Far too many try to capture just a few precious seconds of people’s attention, leading some creators to exploit dirty tricks and dark patterns to get things done. This presentation is a rallying cry to rid the world of bullshit and demand experiences that respect people and their time.

Brad Frost. Photo

Brad Frost is a web designer, speaker, writer, and consultant located in beautiful Pittsburgh, PA. He’s passionate about creating Web experiences that look and function beautifully on a never-ending stream of connected devices, and is constantly tweeting, writing and speaking about it. He’s the author of Atomic Design, and has also helped create several tools and resources for web designers, including This Is Responsive, Pattern Lab,, WTF Mobile Web, and Mobile Web Best Practices.

14.55 - 15.00

Round up